Free NL delivery from €150 · Specialist beverages · Import & distribution

For BusinessLog in
Trade
Pineapple Drinks Club
EN|NL

Home / Discover / Brand stories

Brand stories

The Four Pillars Story: How Australia Changed Gin

Image

In 2013, Cameron Mackenzie, Stuart Gregor and Matt Jones opened a small distillery in Healesville, Victoria. Their ambition was straightforward: make the best gin they could, using the best ingredients available to them in Australia — a landscape full of native botanicals unlike anything gin-makers in London or Scotland had access to.

Within a decade, Four Pillars had become the most awarded craft gin distillery in Australia and one of the most talked-about gin brands in the world. And the Bloody Shiraz Gin — a product nobody asked for, made by steeping Shiraz grapes in their Rare Dry Gin — became a global cult product.

The Steam Citrus Innovation

The defining technical decision at Four Pillars was to put whole fresh oranges — not dried peel — in the botanical basket during distillation. Steam rising through the still carries volatile aromatic oils from the fresh fruit in a way dried peel simply cannot replicate. The result is a brightness and freshness that has become the Four Pillars signature, most clearly expressed in the Rare Dry Gin.

Native Australian Botanicals

Tasmanian pepperberry provides a long, slow-building spice unlike black pepper. Lemon myrtle adds a citrus lift that is distinctly Australian. Together with juniper, coriander, cardamom and lavender, they create a botanical recipe that could only come from Australia — the profile the world now recognises as Modern Australian gin.

The Bloody Shiraz Effect

Bloody Shiraz began as an experiment: steeping Shiraz grapes in Rare Dry Gin for eight weeks during harvest season. The grapes turn the gin deep purple and add tannin, vinous complexity and a rich winery character. It shouldn't work — and yet it became one of the most written-about gin innovations of the decade.

Frequently asked questions

What makes Four Pillars gin different?
Modern Australian style: classic gin structure combined with native botanicals like Tasmanian pepperberry and lemon myrtle, and the signature steam-distillation of whole fresh citrus.
What is Bloody Shiraz Gin?
Rare Dry Gin steeped with Shiraz grapes for eight weeks at harvest — deep purple, with tannin and vinous richness layered over the gin's botanical structure.

Shop the range

Four Pillars - Rare Dry Gin

Four Pillars

Four Pillars - Rare Dry Gin

€39.95
Four Pillars - Bloody Shiraz Gin

Four Pillars

Four Pillars - Bloody Shiraz Gin

€44.95
Discover Four Pillars→

Keep exploring

  • Four Pillars
  • Shop gin
  • Gin & Genever guide
  • Classic Negroni
Pineapple Drinks Club

Specialist beverages. Import & distribution. Amsterdam.

Install the app

Shop

  • All products
  • Liqueurs
  • Agave
  • Rum
  • Gin
  • Botanical Rum
  • Whisky
  • Vodka
  • Bitter

Brands

  • All brands
  • Spirited Union Rum Co
  • Kyrö Distillery
  • Four Pillars
  • Strucchi Vermouth & Bitter
  • Bandoeng 22
  • Pombay Spirits
  • Tequila ArteNOM Selección
  • La Escondida

Discover

  • All of Discover
  • Cocktail recipes
  • Bartender guides
  • Brand stories
  • Industry insights
  • Trends

Company

  • About
  • Contact
  • Trade
  • Help & FAQ
  • Responsible Drinking

Legal

  • Terms & Conditions
  • Trade Terms
  • Privacy Policy
  • Cookie Policy
  • Shipping & Delivery
  • Returns
  • Withdrawal Form
  • Age Verification

Newsletter

NIX18, no alcohol under 18

We do not sell or deliver alcohol to anyone under 18. Drink responsibly. Our age-verification policy.

© 2026 Pineapple Drinks Club · Pineappledrinks.com is part of Spirited Union Group Amsterdam

EN|NL
Instagram[email protected]